Day2: Publicis to House of Chops
Jet-lagged but ecstatic to be in Lahore we ventured out with our taxi driver Mr Muktar – mission No. 1 – Pakistani mobiles.
It’s a bigger mission than we realize and after passport photocopies, finger prints and loads of help from everyone we’re still running around with just Stephens Blackberry. Orange iPhone 0 T-mobile Blackberry 1
Our first meeting: Publicis and Creative Chaos
Masood and Shakir introduced us to the team – steak sarnies and coffee flowed freely. Stephen and I explained what we’re trying to do and they immediately got it. In the following hour we downloaded a constant stream of excellent ideas, sponsorship links, potential partners, in kind support and advice.
They seem to have a much stronger understanding if the social and cultural landscape than UK commerical media – a stunning observation from my vast experience of half a day!
Masood invited us to his house that evening for dinner. We said our goodbyes and caught the end of a quick cricket match that was being played opposite the Publicis office.
So it turns out that Masood’s son is the awesome fusion guitarist Mekaal Hasan and we enter the house straight into his recording studio. We watch his latest video and chat about ways that he could help on the expedition – music video? workshops with the band in the studio?
http://www.pakium.com/2009/10/12/download-now-mekaal-hassan-bands-saptak
Street food in the Old City
Tak Atak man
Chop negotiations with Masood – the poor guy didn’t stand a chance!
House of Chops in the Old City.
